UK-based brand Percival is dropping a collaboration with CAMPARI celebrating the iconic liqueur with a limited-edition capsule. The collaboration is available to shop today, here are the details:
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Percival Teams Up With CAMPARI For a Limited-Edition Collection
Percival
Percival x CAMPARI
Percival
In celebration of Negroni Week, iconic drinks brand CAMPARI have teamed up with menswear brand Percival to collaborate on an exclusive capsule collection. The CAMPARI x Percival collaboration mixes together the hottest trends in the canon of menswear and athleisure to create a selection of high quality, stylish looks that will have you jumpin' and bumpin' for fall.
Seasonal and neutral tones across tees, shirts, vests, work shirts and more embody the collection, with much of the range boasting the instantly recognizable CAMPARI logo. The jacquard knit is also an integral part of Percival’s DNA, and to combine this with CAMPARI’s rich, aesthetically cultural history makes perfect sense.
Perceival
Percival itself is known for its bold yet understated flair with the finest internationally-sourced fabrics and materials representing its distinct British style, with this new capsule collection representing Percival’s mission of subverting classic designs, as the company has drawn inspiration from Surrealist paintings and the Art Deco movement (a French style of art and design that emerged in the 1920s) in their designs.
Chris Grove, founder of Percival, had this to say about the collection:
“We at Percival have been long-time fans of CAMPARI and the Negroni. So, when the opportunity arose to partner with this iconic Italian brand, we jumped at the opportunity. CAMPARI is at the heart of every Negroni, and we at Percival like to think we’re at the heart of British menswear. We are so excited to share with you the fruits of this collaboration.”
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